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Old 01-06-2011, 11:08 PM
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Default Why Eagle Pack Holistic Pet Foods brand no more selling at Malaysia

Eagle Pack started in 1970, producing their Hy-Ration brand dog food. In 2000, the Eagle Pack Holistic Select line was launched. In September 2004, Eagle Pack was purchased by Swander Pace Capital. SPC hoped to increase efficiency by "transition from a family-run business." SPC redesigned the packaging, and spent $1.3 Million on expanding the warehouse, outsourced the freight logistics while expanding the sales force, and replaced many in management (including the CFO)
In October 2007 Eagle Pack was sold to Berwind Corporation for an undisclosed amount. In August of 2008 Wellness/Old Mother Hubbard was sold to Berwind for $400 Million, generating a 7x profit on Catterton's initial investment. [9] Between 2008 and 2009, Eagle and OMH were merged into a single entity, Wellpet LLC. Around 90 of the company's 200+ employees are salespeople. In 2009, a lawsuit was filed against Wellness and PetCo, alleging that Wellness's claim of "human grade" was untrue, and that the food contained feathers and non-human-grade cuts of meat.
WellPet LLC is a cat and dog food company formed by the combination of Eagle Pack Pet Foods and Old Mother Hubbard, after both had been purchased by Berwind Corporation. Their brand names are Wellness, Holistic Select, Eagle Pack, Prism, Hy-Ration, Old Mother Hubbard, Holistix, and (previously) Neura Meats. The company is a fully owned subsidiary of Berwind Corporation, along with (among others) Elmer's Glue and the National Pen Company.
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Old 01-24-2011, 10:19 PM
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Default Re: Why Eagle Pack Holistic Pet Foods brand no more selling at Malaysia

Do you think it will happen to Innova Evo and other Natura products as well after being sold to Procter & Gamble?

Bye Wellness... see you online.
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Old 05-06-2011, 12:57 PM
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Default Re: Why Eagle Pack Holistic Pet Foods brand no more selling at Malaysia

i heard someone in the petshop said that they changed name already. not so sure

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